TARGET MARKETING SOLUTIONS, INC. Want Your Business on the First Page of Google? We know how to do that! Regular SEO maintenance is essential for your business website. If your business conforms to Google’s ranking algorithm, customers will see your site. SEO drives over 1,000% more traffic than organic social media, according to BrightEdge. The average website receives 53.3% of its traffic from organic search compared to 5% from social media. The average #1 ranking on Google receives 27.6% of all clicks, according to Advanced Web Ranking. The top position attracts more traffic than all lower-ranked listings combined. SEO leads close at 14.6% compared to 1.7% for outbound leads, according to Doyen Digital research. SEO delivers leads that are 8.5 times more likely to convert. Google regularly changes that ranking formula. That’s why websites need regular professional SEO management to stay high in the search results. Visibility in the search results means more revenue for you. Our dedicated SEO professionals monitor your business website on a…
TARGET MARKETING SOLUTIONS, INC. All Sites NEED an SSL! Make Sure You’re SECURE! If you’re trying to access your website and you’re immediately hit with warning that says your site is “not secure”, that could mean your site’s SSL (Secure Sockets Layer) certificate is not functioning. This could be for a number of reasons. Having an unsecure website can actively hurt your credibility and search rankings. Let’s break down why this happens and what you can do to fix it. What Does “Not Secure” Actually Mean? An SSL certificate encrypts the data exchanged between your website and its visitors. This protects sensitive information like: Contact form submissions Login credentials Payment details Personal user data Without an SSL, browsers like Chrome, Safari, Edge, and Firefox warn users that your site may not be safe. This can cause problems because visitors may lose trust and leave your site. Not to mention, most browsers often make it difficult to access unsecure sites after warning them. Having SSL issues can…
