Internet Marketing Services

Internet marketing is the component of marketing that utilizes Internet and online based digital technologies such as desktop computers, mobile phones and other digital media and platforms to promote products and services. Internet marketing's development during the 1990s and 2000s, changed the way brands and businesses use technology for marketing. As digital platforms became increasingly incorporated into marketing plans and everyday life, and as people increasingly use digital devices instead of visiting physical shops, Internet marketing campaigns have become prevalent, employing combinations of search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, text and display advertising, e–books, and optical disks and games have become commonplace. Internet marketing services extends to non-Internet channels that provide digital media, such as television, mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. The extension to non-Internet channels differentiates digital marketing services from online marketing services.

Our Internet marketing company, as a whole, is responsible for developing rich, quality content for website matching the thought patterns of our clients' online prospects searching for their products and services. We start by researching web copy and interfacing with our clients for content used to create sites that are optimized for search engine discovery and high page-one organic rankings; primarily on Google. We develop density of desired keyword phrases per page/topic and construct the site's structure (title tags, urls, page headings, sub-headings, and image tags) around these critical keyword phrases. This same research can be used in Google Ads PPC marketing campaigns; creating ads, content and matching keyword phrases around a search topic. We can develop and maintain social media profiles on Twitter, Facebook, Instagram, YouTube, and LinkedIn. Our Internet marketing agency can monitor a company's online reputation, if need be. In today’s world, Internet marketing involves much more than building a website. Our true job, as your digital marketing agency, is to deliver your online message to potential customers in a way that makes them want to do business with you. The following are Internet marketing services that Target Marketing Solutions can provide, mirroring competitors in the marketplace:

• Website Design
• Pay-Per-Click Management
• Search Engine Optimization (SEO) to Google Standards
• Local SEO
• Video Production
• Ecommerce Website Designers
• Email Marketing Services
• Social Media
• Website Tracking and Conversion Metrics
• Website Hosting
• Complete Internet Marketing Services

When it comes to Internet, we are beholden to Google and the search engines for rankings and site discovery for new sites, but we are very proficient in SEO knowledge to Advanced Google Standards and project execution and know the steps needed to obtain both high rankings and redirecting Google from old to new pages. This speeds up receiving SEO benefits for our clients. SEO and website design and development are usually 3 to 6 month projects; faster in some instances. Our PPC marketing service yields near immediate results because display can be turn on or off after the campaign is carefully constructed.

As with all of our current clients, an Internet marketing services budget amount for new clients is entirely up to them. However, we can offer these suggestions gleaned from the results of working with hundreds of Internet marketing clients for 25 years. All client budgetary quotes are custom formulated to that client's needs and goals without regard to package pricing. Most of our Internet marketing services involve one-time fees with pay-per-click marketing, the only monthly budgeted fees. For example, new website development services with SEO are no less than $6,500.00 and suggested PPC marketing budgets start are at $1,000.00 a month. The budget amount often differs widely depending on the marketing target region; local, regional, national, and international. The size of the target market, business-to-business versus business-to-consumer also plays a budgetary role. Our Internet marketing company bills only when our staff is actually working on behalf of our Internet marketing clients; no on-going fees for SEO services or website development unless on-going updates are actually being done.